OOH INNOVATION BILLBOARDS

Billboards are the traditional form of Out-Of-Home Media Advertising world-wide. They reach mass strategically targeted audiences.

OOH Innovation Creatives lead to interactive action enhanced with Social Media.

GREEN INNOVATION

WOW GURU's Green Innovation Projects are OOH, Solar Power Driven, Self-Sustaining Solutions. For our recent Valpre Project we created 8 MOBILE LIVING WALLS marketing their new environmentally friendly bottling. The Valpre Bottle and Walls were hand crafted using Spekboom and water-wise plants. All 8 living walls were solar driven with self-sustaining irrigation. The campaign ran for 8 months rotating between National Major Malls across the country.

LOCATIONS: JOHANNESBURG - DURBAN - TSHWANE

CREDITS: BOO MEDIA

3D REPLICAS

Giant product replicas of your brand are guaranteed to attract attention and talkability.

WOW GURU uses the latest digital technology and techniques, including hand-crafting artists to sculpt spectacular replicas and assure you of our attention to the finest detail.

MECHANICAL & SOLAR INNOVATIONS

Our Mechanical Solar Powered Solutions provide an Eco-Friendly alternative to the traditional approach. Our recent OMO Project was a major breakthrough in “A NEW WAY OF DOING OLD THINGS DIFFERENTLY” on a Spectacular Billboard.

WOW GURU created, executed and installed a Mechanical 3D SOLAR POWER DRIVEN 5m 3D backlit with LED lighting effects T-shirt with a 5m 3D mechanical arm power punching dirt out of the shirt.

LOCATIONS: JOHANNESBURG & SOWETO

CREDITS: Red Carpet Communications

Our OOH, Mechanical Solar Powered Billboard Solution for LANDROVER featured a giant 3D cut out extensions of the windvane which rotated on top of the billboard.

LOCATIONS: JOHANNESBURG

CREDITS: JCDecaux Blue

BRAND ACTIVATIONS & PRODUCT LAUNCH PROPS

BARCLAYS BANK LAUNCH - Giant 3D Replica of PRISM

Brand Activation is the art of driving consumer action through brand interaction and experiences. The key aim is to get consumers to interact. It’s about bringing brands to life via experiences and forming long-term emotional connections. Brand Activation campaigns take many forms and may involve some, or all of the following:

• Consumer Promotions

• Experiential Marketing

• Digital Campaigns

• Shopper Marketing

• Sampling Campaigns

Brand Activation is strategically-led and delivers measurable results, with a focus on ROI.

WOW GURU manufactured and executed these Spectacular Innovative Brand Props for the launch of our Blue-Chip Clients in Johannesburg, South Africa and Zambia, Africa.

LED INNOVATIONS

Smart LED Technology allows each pixel in the LED strip to be programmed to operate 256 colours and animation effects.

WOW GURU was the first to apply SMART LED Technology onto Billboards in Africa.

SPACE PLANNING INNOVATION BRANDING

SPACE PLANNING INNOVATION BRANDING for Corporate Offices and Spaces that require the BRAND to be incorporated internally and externally in a unique and innovative way.

WOW GURU's crews are well equipped to consult, design, manufacture and execute “Out of the Box” Branding for the WOW factor within the working environment.

INTERACTIVE CUBE INNOVATION

Our Interactive Cube Innovations are years of R&D in the making and feature various uses and are suitable for Corporate Functions & Events, Product and Activation Launches as well as General Public Areas:

• Mobile Pod Booth

• Private Office Booth

• Fully Integrated Standalone Station

• Manufactured to Client Specification

• WiFi & Charging Station

• Branded Station / Lighting

• Integrated Programmed Options

• Rental Options