JOB BRIEF: Wow Guru created, manufactured and executed UV ILLUMINATION of the creative with detail on the EYE.
An airbrush artist created UV paint illusions of the visual that were only illuminated at night with special lighting effects.
Giant ice cubes and icicles were designed and installed on the billboard print and illuminated.
The campaign won an award for Black River FC from PROMAX 2017. Credits were given to Wow Guru on social media.
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LOCATION: SANDTON, JOHANNESBURG
CREDITS: JCDecaux Blue - Black River FC Agency - MNET
JOB BRIEF: Wow Guru created and executed "3D extensions and a frame" to the top of the billboard.
The crushed frame on top in Hulk’s hand as well as the HULK hand 3D was created & installed by Wow Guru onto the Billboard print.
LOCATION: JOHANNESBURG
CREDITS: Black River FC Agency - MNET
JOB BRIEF: Wow Guru designed, machined, hand-art created and executed "GIANT 3D MIONION REPLICAS" to
the billboard. The billboard print was supplied by Wow Guru. The minions created huge hype.
One minion "went missing in action" and the campaign went on a fun PR roll “the missing minion”.
When the campaign was complete, Wow Guru were to de-flight the billboard and install the Minions in the
Valli Moosa Hospital Children’s Ward where they still are today.
LOCATION: JOHANNESBURG
CREDITS: Black River FC Agency - MNET
FOURWAYS MALL RELAUNCH
JOB BRIEF: Wow Guru created and executed various 3D product replicas and a
Ribbon Tunnel for the launch. Wow Guru manufactured and installed the products in the Centre Court for various themes which
were on a planned scheduled roll out per theme. Products included a Giant 3D Replica Burger, Ribbon Tunnel, Fashion Wall,
Dress Up Booth, Giant 3D Stilleto and an Emoji Wall.
LOCATION: FOURWAYS
CREDITS: BRAND ALCHEMISTS
JOB BRIEF: Wow Guru created, manufactured and executed an OOH, 3D
LEGO Billboard for installation at Cape Town International Airport. The entire Billboard was populated
with 3D manufactured lego pieces. The entire creative was done by Wow Guru.
LOCATION: CAPE TOWN
CREDITS: Black River FC Agency - MNET
JOB BRIEF: Wow Guru created, manufactured and executed a OOH 3D Innovation
Billboard with a 3D Replica Mini Cooper with the doors open displaying the interior of the car. The entire creative was done by Wow Guru.
LOCATION: JOHANNESBURG
CREDITS: Mini Cooper
